What is Generative Art?

If you are familiar with NFT collections such as Bored Apes and CryptoPunks, then you have seen firsthand how generative art could be used to great effect in the NFT space. Though these days, the art is merely the beginning of a long community effort toward practical use cases.

TL;DR

• Generative art is a form of digital art that is created with the help of a computer algorithm
• There are several NFT collections out there that have successfully taken off through art created in this manner
• The success of generative art does not end with the primary sale. Community and utility, among other things, play key roles in sustaining their value.

What is Generative Art?

Generative art is digital art that is created through the use of computer codes or artificial intelligence software which generates diverse artworks that have a similar origin but are different based on their patterns and appearance.

Usually, the artist is required to create a description of what the is should be. This could be in the form of colors, drawings, or certain backgrounds. The algorithm then improvises to generate different results by combining all of the instruments at its disposal.

The end result is usually a collection of art that is distinguished by its unique attributes, appearance, and rarities, thus creating a set of valuable digital art that can be sold as NFTs on the blockchain.

Popular Generative Art

You need not go too far before you discover that some of the most important NFTs around are actually made as generative art. In fact, NFT collections are created in this manner. When you think of generative art, some of the first to come to your mind should include Bored Apes Yacht Club, CryptoPunks, Meebits, Azuki, and Mutant Apes, among others.

Generative art has risen in adoption because it provides an easy way to easily create massive digital art at once. This helps create a community that is bound by the common knowledge that each member owns a different version of the same NFT.

Primary Sale is only the Beginning

NFT collections are merely tools for creating a community around an NFT project. This sense of community begins from the moment the NFT launches in a marketplace. Collectors are bound to join project communities and follow them across social platforms.

In this light, it is important that the project thinks beyond the sale of NFTs alone, and looks into how holders could derive utility with their NFTs. This is the bedrock of any successful NFT project.

Bottom Line

As part of the evolution of the digital art landscape, generative art has created an avenue for the mass production of artworks that are helping to create a sense of community among like-minds, and utility for digital art collectors.